Dave:
The amount of news content available on the web is staggering and overwhelming. Publishers recognize that they must differentiate themselves by producing and aggregating the most interesting and relevant content for their target audience, and packaging it in the most consumable way possible.
As a result, one of the most important aspects of developing a content strategy revolves around the degree of "curation" - when and where editors need to dictate exactly what stories are displayed.
Posted 09/23/2011 - 05:55
// 2 comments
Mike:
For years, publishers have been moving in droves from high cost, proprietary or hand-built CMS systems to open source. Lately, it's been happing at an extraordinary rate. Their frustration with deploying flexible, revenue-driven products to their bloated and rigid CMS platforms has finally reached a tipping point. Drupal is now filling a gap in the publishing industry that is undeniable.
Posted 02/03/2011 - 09:58
Mike:
Recently someone mentioned to me the main navigation on cnn.com. I've read that site every day for about 6 years, but I couldn't tell you what even one of the main navigation items was. Lorem? Ipsum? No idea. What's interesting about this to me is that it was never a conscious decision on my part. I never realized that I never used it - I just didn't because, apparently, I didn't need it.
Now that I'm paying more attention, I'm noticing all kinds of creative ways that online publishing sites are de-emphasizing main navigation in favor of robust and well-designed homepages, user-driven navigation, and tag linking techniques. In this blog entry I share a few of these different techniques.
Posted 05/28/2009 - 21:29
// 3 comments
Tiffany:
A couple weeks ago, we attended the Editor and Publisher Interactive Media Conference. I've been going to these types of conferences for a long time, as well as following all the trends in media - both on and offline, so there were no big surprises from the speakers. But what did strike me as strange is the technology vendors and choices being made by some media companies.
Posted 05/17/2009 - 23:00
Andre:
Every engagement has opportunities to learn and improve. Here are a few lessons I’ve learned over the years from some of our online publishing projects that may be helpful for an organization embarking on an online publishing project.
Posted 05/09/2008 - 11:20
